Creative Development

The pre-production phase is the heart and soul of every great film.  Without a highly developed, skillfully crafted, well organized story structure your film is destined to be forgotten.  Our love for filmmaking is built on a foundation of strong technical writing and a passion for developing creative ideas.

WRITING: Writing a good script and organizing a story in the pre-production phase is key to creating a successful film.  Telling stories is hard work and requires an extensive process for arranging scenes and organizing the film before we even think of picking up a camera.  We have a detailed and methodical approach to work with our clients and bring your ideas to life.

THE CRAFT OF STORYTELLING: Experience has taught us that cultivating trust and access with our subjects makes for the most genuine and authentic films. Our approach requires synthesis and development of ideas discovered in our research phase.  This skill allows us to uncover insights that will lead to an impactful and strategic film.

Carefully developed discussion guides allow us to direct our subjects and subtly coax answers that will elicit the essence of your brand. The result is an anecdote or real life experience that will humanize your mission.

Our goal is always to immerse ourselves in a subject’s life, make them feel comfortable around the camera and record their story. We capture their idiosyncrasies which gives us a glimpse of your subject’s true personality. This will allow us to create true ethnographic films which highlight the experiences and motivations that define your story. We spend time with each of our subjects to select the best location and most effective story to frame their experiences.

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