Research & Insights
We are really curious. Curiosity leads to insights, and insights lead to new ideas. We consume ourselves with figuring things out and applying this knowledge to our creative process.
One of the most important aspects of this job is entering a foreign environment and listening in an intentionally unintrusive manner. This means operating with compassion and respect for the people and environments with whom and wherever we do our work. We believe this is not only a requirement but also the path to telling a great story
Our job is to understand the essence of your organization. Our passion is to discover the stories of individuals who communicate your vision and impact. We develop compelling stories that relate these key messages to targeted audiences. We are experts at conducting primary research to uncover insights about your organization and your services so you can effectively communicate the essence of your brand.
We have extensive experience with brand strategy and are adept at distilling research into insights and turning insights into strong brand content.
Ultimately this will allow us to develop creative and disruptive approaches to reach your audiences with meaningful, compelling and engaging stories. Compiling good research means developing relevant discussion guides, conducting ethnographies and then synthesizing this data to provide recommendations that will drive brand development, film production, web design & audience engagement.
Here’s how we focus our attention:
Curate. Discover cultural trends and embed them to make our work relevant and forward thinking.